Business - page 2

The secrets of sales training that generate results

Darryl Bachmeier Apr 16, 2019 Business

In order for the business to continue growing, every entrepreneur will, at any given moment, face the need to increase their sales. For this, he may choose to start a promotions campaign, increase his investments in marketing or take a long term measure as the team sales training. Of course, the last alternative is the one that will bring more results to the venture, since it will specialize the employees in order to make them more secure, assertive and efficient in the sales process. However, in order for training to have the desired effect, you must know how to do it the right way. Here are 4 secrets to makingsales training really work for your business! THE 4 SECRETS OF SALES TRAINING ANALYZE YOUR CURRENT SITUATION Before starting the course, it is essential to make a diagnosis of the present performance of the sales area, and this includes an evaluation...

Emotional Salary - key to loyalty to talent

Darryl Bachmeier Apr 16, 2019 Business

Times have changed and in the case of the workplace, one of those changes is the impulse of the new generations of workers towards a new way of assessing the compensations that a job can give them. The salary that employees receive at the end of the month is no longer so important if the company does not offer other types of non-economic incentives for which it is worthwhile to remain within the company. Is the theme sounding? Yes, we are talking about emotional salary. What exactly is the emotional salary? The emotional salary is all those non-monetary benefits that a company offers its employees in addition to their salary at the end of each month. That is, getting the job to morally fulfill the expectations of the employee in such a way that he sees a stable future within the company and does not want to change. Today workers...

How to Set Sales Goals for Your Team in 3 Steps

Darryl Bachmeier Apr 15, 2019 Business

Every sales team needs to have clear and well-definedsales targetsbecause even those who do not know where they want to go usually do not get anywhere. Targets are essential for achieving good results and, consequently, determining the success of sales. Setting goals for sales teams is a strategy that helps a lot in targeting actions, maintaining focus and motivation. Therefore, sales managers need to adopt some criteria to define the goals of their team and to enhance team performance. Do you want to know what criteria these are? So keep reading our article and find out! 3 STEPS TO ESTABLISH YOUR SALES TARGETS ANALYZE THE MARKET To be realistic and sensible in setting goals, it is crucial that youknow the marketin which the company is inserted. Try to know the growth percentage of the segment, evaluate the current supply and demand conditions, know the competitor and also the behavior of...

Employer Branding and HR as a business Marketing strategy

Darryl Bachmeier Apr 15, 2019 Business

Are you happy in your work, are you committed to your company, do you go to sleep thinking that you have contributed your bit to the organization to which you belong? The Employer Branding is a strategy that arises from the incorporation of Marketing to Human Resources, whose goal is to create an image of successful organization to attract new talent. Companies build their brand image through Online Marketing, positioning through Systems 2.0 but usually forget something very important, work their Employer Branding: employees are those who sell the brand in their relationship with customers, and for we can make a Social Media Employer Branding strategy where the employees themselves are ambassadors of the brand on social networks. The marketing of a company will never work if its employees are not involved in the company, are fully committed and feel part of it. The majority of successful companies that have...

LinkedIn as a job recruitment tool

Darryl Bachmeier Apr 14, 2019 Business

Since its launch in 2003, LinkedIn has progressively increased in its number of users until last month, according to the social media monitoring website Social Bakers, to 251 million profiles, of which it is estimated that 65% are permanently active. This has made it the preferred social network for professionals to be in contact with colleagues, bosses, former bosses and mentors. However, its real potential, and often unused, is based on the possibility of recruiting the best available talent when looking to fill a vacancy in organizations. The explosive emergence and accelerated growth of social networks completely changed the way we develop our personal relationships, of course the professional field also did not escape this situation and for this reason the departments of human talent of organizations must be updated and trained to use productively the possibilities of web 2.0 that among many other benefits allows the selection of qualified...

How to Motivate a Sales Team in 4 Steps

Darryl Bachmeier Apr 14, 2019 Business

We all need motivation and inspiration to stay on the road to success. In sales, it is no different! Sales professionals, even the most experienced, need to be always motivated to keep their productivity up. Then learnhow to motivate a sales teamand achieve better results. The key to motivating sales professionals is primarily to find the tools they need to make the most of their potential and to create an environment conducive to the group’s professional and personal development and growth. In this article, you will know a few secrets to motivate salespeople and increase the productivity of your team. Check out! How to Motivate a 4 Step Sales Team PAY COMPETITIVE COMPENSATION Make sure that the sales professional wins with the company with each new business that he closes. To do this, set sales- by-production goals and relate commissions to those goals. In fact, one of the most effective...

How to be a good sales leader? 5 key features

Darryl Bachmeier Apr 13, 2019 Business

There is no doubt that a good salesperson can make all the difference in closing a deal with the customer, but it is true that without a sales leader to motivate, teach and direct the team to the best results, there would hardly be excellent salespeople. But how do you find people with the right characteristics? Or rather,how to be a good sales leader? This is what we are going to show next. Follow us! How to be a good sales leader? It is necessary that this professional, in addition to sales skills, has: PRODUCT KNOWLEDGE Knowledge about COMPANY PROCESSES AND knowledge about the MARKET The assumption for the performance of any seller should be thorough knowledge about the products or services being sold. Knowing its technical characteristics , its operation, its implications, its results, its guarantee, technical assistance, what stands out in relation to competitors and what are its...

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